Writing Business Emails in English

Email is an indispensible part of working life, but writing a professional email in English is a big challenge for many non native English users. Emails can get ignored or offend the recipient if written badly.

This interactive course takes the participants through the professional email writing process from start to finish, and offers helpful email writing tips for professional and effective emailing. 

  • Understand the fundamentals of effective email communication
  • Master all the email conventions
  • Able to start and end an email professionally
  • Able to create a compelling subject line
  • Able to request for information or action, give information, give good or bad news
  • Know how to build relationship through emails
  • Able to handle complaints with emails
  • Know how to write personal emails to customers / suppliers
  1. E-mail conventions
    • Do’s and don’ts of emailing
    • Opening and closing a message
    • Subject heading
    • Parts of a message
    • Sending attachments
    • Email style
  2. Enquiries
    • Making enquiries
    • Responding to enquiries
    • Referring to previous contact
  3. Giving news
    • Giving good news / bad
    • Saying what you can or cannot do
  4. Complaints
    • Making mild / strong complaints
    • Responding to complaints
    • Requesting action
  5. Using emails to build relationships
    • Personal emails
    • Opening / closing a personal email
    • Inviting, accepting and declining
    • Giving advice to customers
    • Arranging and confirming meetings
  6. Sales email
    • Sending circulars and catalogs
    • Using the AIDA model
Assessment
 

Post Training Quiz and Completion of Action Plan.

Duration
 

2 full days (14 hours)

Course Fee
 

English only: $1800 to $2400 per group

Testimonials

From our experiences in working with SPECTRA in developing our human resources capabilities, we have been satisfied with the trainers’ professionalism and skills, the quality of the training materials and administrative support that SPECTRA provides.

Pham Tri Tuyet

HR Supervisor Canon Vietnam

We are very pleased with the quality of the training. The content of the training program was well-developed and highly relevant to our managers. The entire program was effectively delivered through engaging, fun and meaningful training methods that enhanced participants’ skills and knowledge.

Santi Sanguansat

Vice President - Aquaculture Business, CP Group

Throughout the years of experience in cooperating with SPECTRA, in developing our people, SPECTRA has proven to be a reliable training partner. Trainers of SPECTRA are knowledgeable and experienced. Furthermore, we have also been satisfied with the quality of training need analysis, customized training materials, administrative support and post-training evaluations that they have provided us with

Keichi Murakami

Executive General Manager - Isuzu Vietnam

The training class was fun and meaningful and has enriched all the participants with more knowledge

Richard KH Chua

Chief Executive Officer - Ben Thanh Management Services Co Ltd